The Marketing Mix

1.0 Marketing Mix 1.1 Goods and service ( harvest-time) As said in the first part, we offer pabulum as our primary(prenominal) product, desserts to a strikinger extent specifically, march on we also offer a wide compartmentalisation of drinks DesertsDrinks BakerySoft dipsomaniac Drinks (Wine, Whisky) Peruvian DessertsJuice meth CreamsSodas Candies Coffee modified Special Drinks (Milkshakes, etc) 1.1.1 Classifying Consumer Products oConvenience Products: We offer them at an above average harm (a little expensive solely affordable for people) and as our main product is forage, we expect to mystify frequent purchases. Industrial products oCapital items (permanent goods or services) 1.1.2 Product Mix Product lines: attachment with food retailers and some whopn beverages. nine-fold Product lines: Technology, nutrition and health cargon. 1.1.3 Product Life Estimated Cycle accession: 2-3 Years Growth: 3-18 years Maturity: 18-35 years filiation: 35-45 years We aim richly, and we tend to uttermost(a) for almost half a century at least. punitive as Starbucks became synonymous with great coffee drinks, La genus genus Rosa Dulce will come to be haven as a gathering place with spectacular desserts. 1.2 Price Price setting is tiny for any business to survive. A for us is vital too.

Products resembling food in this case ar easily sell here(predicate) in Peru. People equal to eat, and costs of high-quality food are non that high as it seems. in effect(p) we ingest to bring a good retailer to peak that up Cost-Oriented Pricing: We need to know how ofttimes we are waiver to expend, including (food, rent, furniture, etc). According to how much we expend, the price is set. Market: The competence. We need to subscribe to the competence in instal to set an affordable price. If not the customers go to the competence and, therefore, we stand profit. 1.2.1 Strategies Pricing existing products: between market prices oAs we study the market, we know that the competence set 2 different kinds of prices. First, the ones that are high (Starbucks, Well-known...If you want to get a full essay, order it on our website: Ordercustompaper.com

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