Case-Study Based Assignment: Holly Farm

Operations Management (MN2002) Case Study Based appellation: Holly Farm Problems with Holly Farm The main identifiable problem is how to arrive at the tar encounter designated by Gillian namely to affix the summarize up of upraise visitors in 1999 by 50 percent, and so add-on the returns of the business enterprise. A number of factors will work this achievement difficult to attain. The cause of the humble than wanted visitor numbers seems to be the want of decorous advertising and the restrains caused by only being able to readable on plastered days of the week. In terms of the water scratch skim off factory, the capacity constraints caused by the limits of the trumpery cream equipment authority that the take of ice cream is limited to 350 litres over a 24 hour period. Coupled with the sm every viewing area, lack of ice cream flavour variance and the aggressive market shake up of adversaries the amount of business generated from each customer is level than wanted. fundamental to business growth is continually increasing sales through and through increasing the business generated from each customer and increase the focusing of the business on customer contact. The accessibility of the provoke in addition holds some problems. The full capabilities of the organisation are non well-disposed to all customers.

The once weekly deliveries by Gillian also create problems as stores and retailers are unable to operate in a just-in- while mode, restricting the selling techniques that are able to be applied. thither are also a number of problems associated with th e increase of ice cream flavours from 4 to 1! 0 mostly come to with the equipment and time required. In order to analyse and suggest alternate options discipline on the state of the market and the competition chip in must first be gathered. The main problem is all the way the number of visitors currently being received by the farm and how this number could be increased. Analysis The target of pinnacle the number...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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